EMERYVILLE, Calif., Feb. 6 /PRNewswire/ -- Tourists visit a city's most famous destinations, the landmarks that appear on postcards and in snow globes, but they seldom glimpse the unique and local rhythm of a neighborhood's hidden gems, or experience what it would be like to live there. Launched today, http://www.turnhere.com/ is the largest Internet video destination site, and provides an easy, informative and entertaining way to discover and explore interesting places, both famous and unknown.
Created by filmmakers specifically for the Internet, TurnHere's unique, high-quality, 2-5 minute films offer a first-hand, insiders' look at different destinations around the country. The films portray the culture, history, local businesses and political landscapes of unique neighborhoods and places across America, and are hosted by people who live there.
For example, in the 3 minute TurnHere film on Hell's Kitchen, New York City, Nilson the Sewer Artist/Musician takes the viewer on a hysterical personal tour of his favorite neighborhood haunts, including Rudy's Bar and Grill, where he poses with the gigantic pig statue, as well as Show World Central, supposedly home to the first 25 cent peep show booth. His tip for out-of-towners: "If you go into a peep show booth, number one, bring lots of quarters, and number two, wear your shoes." Watch the film at: http://www.turnhere.com/vitalplayer_turnhere.cfm?name=HellsKitchen
In the Los Feliz neighborhood in Los Angeles, local writer Jahmin Assa provides viewers with a tour of what he considers the "best part of Los Angeles." Formerly known as East Hollywood, Los Feliz, is currently considered a "Hot Spot," with local restaurants, book stores, bars, as well as "Yuka's," the best burrito spot in L.A. Jahmin also highlights the neighborhood's dark past, with a look into local Hollywood Lore, including the Griffith Park Conservatory's "Curse." Watch the film at: http://www.turnhere.com/vitalplayer_turnhere.cfm?name=losfeliz
"Through TurnHere, we are capturing and chronicling unique neighborhoods and iconic places across America, and ultimately around the world," said Bradley Inman, Founder of TurnHere. "Each film highlights the rich, 'street- level' culture of each neighborhood, and illustrates the immense diversity of life in different regions across the country, making it the ideal tool for travelers interested in getting the 'inside scoop' on a destination."
TurnHere films offer free downloads of any film to mobile video devices, such as Apple's video iPod, enabling travelers to take the movie on the road. Each film is equipped with "email a friend," allowing viewers to share the video by delivering a film's URL via email to any Internet-ready device.
"TurnHere is both innovative and cutting-edge," said Dr. Ward Hanson, a Fellow and Policy Forum Director of Stanford Institute for Economic Policy Research, and a member of the TurnHere Advisory Board. "As the Internet shifts toward video, films that are entertaining and informative capture more of users' attention and lead to sharing of bookmarks and buzz among friends and colleagues."
With a network of over 200 filmmakers canvassing the country, TurnHere anticipates adding 20 to 50 additional Internet video films to its web site each week. Currently, TurnHere content includes narratives and visuals capturing the flavor of specific neighborhoods such as Hell's Kitchen in New York City, Echo Park in Los Angeles, Miami's South Beach, Pioneer Square in Seattle, South Central Los Angeles, South Austin, Texas, and lesser-known locations like Windsor, Vermont and Ocean City, California.
TurnHere is creating the first community for professional Internet web filmmakers. Its http://www.turnhere.com/turnherepro/ site provides tools, information and networking capabilities for professional filmmakers interested in creating material for the web. Currently, the site is receiving an average of 40 inquiries a day from filmmakers interested in developing Internet films for the web and TurnHere.com.
"Filmmakers are hungry for new and fresh showcases for their work," said TurnHere Filmmaker Kelly Whalen. "TurnHere offers a unique opportunity for filmmakers to be part of an exciting and meaningful large-scale project capturing the essence and spirit of American life."
In addition, TurnHere invites local businesses, such as hotels, restaurants and local attractions, to advertise on the site with their own videos, made by TurnHere's network of filmmakers, which will then be placed on the page specific to their destination.
"TurnHere offers a unique opportunity for local businesses to target customers in a much more personal, eye-catching and memorable way than they could using print, television or radio," said Mr. Inman. "Further, visitors to TurnHere.com also represent a select demographic that is interested in exploring unique 'off-the-beaten-path' locations, making it a highly relevant audience for local businesses."
TurnHere is the most recent company to be founded by Internet entrepreneur Bradley Inman, known for establishing highly-successful Internet content businesses including Inman News and Homegain.com. TurnHere is harnessing the rampant consumer interest in Internet video technology and is tapping a rich vein of new and creative filmmakers who operate in this low-cost, technology- rich environment.
TurnHere.com is a new Internet video destination which chronicles different neighborhoods and places across the country through the use of Internet video films. Created by filmmakers specifically for the Internet, TurnHere.com's high-quality videos offer a first-hand, insiders look at different destinations around the country, and are hosted by real people who live there. Films focus on the people, culture, history, local businesses and political landscapes specific to each destination.
TurnHere, Inc., based in Emeryville, California, is an innovative digital media company that creates, purchases and distributes entertaining, high- quality, short Internet films via the Internet through its destination site http://www.turnhere.com/, as well as through distribution partnerships with Yahoo, MSN and others. TurnHere sets a new standard for Internet video by applying the elements of good filmmaking through captivating visuals, well- rounded characters, and an absorbing script to their productions, and by connecting audiences to the content through compelling storytelling.
-- 51% of Internet users watch video online at least once a month
-- 27% watch at least once a week
-- 5% watch video online daily
* OPA/Frank N. Magid Associates 2/2005
Source: TurnHere, Inc.
Web site: http://www.turnhere.com/