SANTA MONICA, Calif.--(BUSINESS WIRE)--May 30, 2006--Movielink, the leading U.S. broadband video-on-demand (VOD) download service, and EROS International, the leading international distributor of Bollywood content, today announced plans to make EROS Bollywood movies available for on-demand delivery over the Internet. The deal marks the first time Bollywood films will be available via digital distribution in the U.S. through Movielink's rental service and download-to-own purchase store. EROS Bollywood titles will go live on Movielink in June 2006.
"Our relationship with EROS supports our commitment to broadening the library of content available in our rental and purchase stores for consumers to access easily and conveniently on demand," said Jim Ramo, CEO, Movielink. "We are very pleased to be offering the many U.S. based Bollywood fans an opportunity to watch or own some of the best foreign films available from South Asia."
Movielink customers will soon be able to download popular and cult classic Bollywood films such as the BAFTA nominated "Devdas" and the Oscar nominated classic "Mother India" or the blockbuster "Waqt."
"EROS is very excited to offer our premium Bollywood library to Movielink consumers in a broadband video-on-demand format," said Kishore Lulla, Chairman & CEO, EROS International. "It marks the coming together of Hollywood and Bollywood. Our visions are aligned and we are confident of being able to offer a compelling consumer proposition."
"The EROS and Movielink collaboration will enable the company to deliver hundreds of premium Bollywood movies over broadband to more than 2 million South Asian consumers in the U.S. as well as an increasing mainstream audience," commented Roger Vakharia, who is on the EROS Board of Directors and helped launch this initiative.
Movielink is available to U.S. Internet users with broadband connections. Consumers can easily browse Movielink's user-friendly site and view trailers of available titles without charge. Once customers are ready to rent or purchase a title, they register with Movielink and pay for their rental or purchase via credit card. Movielink's Movies in Minutes(TM) feature lets customers begin watching titles within 2-10 minutes.
Movielink (www.movielink.com) is the leading online movie download service offering U.S. broadband customers an extensive selection of recently released films and classic movies covering every genre, from action, comedy, drama, family and romance to sci-fi, horror and thrillers. The service is owned and operated by Movielink, LLC, a joint venture of Metro-Goldwyn-Mayer Studios, Paramount Pictures, Sony Pictures Entertainment, Universal Studios and Warner Bros. Movielink content offerings are drawn from the current releases and vast libraries of those studios as well as from those of Walt Disney Pictures, 20th Century Fox and leading independent studios.
Eros International is an international media and entertainment group of companies that owns, creates and globally distributes "Bollywood" content in a variety of formats. It has an extensive film library containing in excess of 1,000 titles with an extensive worldwide distribution network developed over almost three decades. Eros is a vertically integrated business producing, acquiring and exploiting Bollywood content across the value chain.
Recent successes include "Main Hoon Na," "Waqt" and "Paheli," India's official entrant to the 2006 Academy Awards (Oscars). In 2002, Eros masterminded the international distribution and marketing of the BAFTA-nominated spectacular "Devdas," starring Shah Rukh Khan and Aishwarya Rai, which had its world premiere at Cannes.