SAN FRANCISCO, March 1 /PRNewswire/ -- SNP Communications takes corporate podcasting to a new level, combining the technology with reporting experience and production skills to provide companies a consistent, engaging method of communication.
SNP's Podcast NewsRoom service provides large companies with an out-sourced content development, reporting and production house. SNP works with companies to set story agendas, interview subject matter experts, edit and produce final audio & video files, then deliver the audio via podcast/RSS feed.
SNP produces any story the customer needs, from "talk radio" style programs with a key executive as the host, to field reporting from customer sites, tradeshows and corporate headquarters. SNP's content-development expertise also allows companies to condense and re-purpose existing audio and video from executive presentations, speeches, white papers, webcasts and more.
"Anyone can make a podcast, making it successful requires consistency and great content development," said Scott Sigler, SNP's Marketing Director. "Podcasting is an efficient communication tool if your audience receives great content that helps them do their job. Podcast NewsRoom is like having a broadcast station for your company -- you deliver scheduled programs as well as breaking news to an audience that's waiting for that content."
SNP's background in broadcast journalism, combined with more than ten years of corporate content development, gives the company the experience and skill to create engaging podcasts that inform and educate corporate audiences. The podcasts can communicate to external audiences, such as customers and the media, or to internal audiences, such as employees, partner channels and sales staff.
SNP's extensive experience with corporate content development comes from a decade of creating concise executive communications. That experience helps SNP distill a company's existing content, greatly adding to the information available for distributed on the podcast channel.
"We distill content for Fortune 500 executives every day," said Joe Mullen, SNP's VP of Sales. "We know how to take a twenty-minute speech and edit it down to the three or four minutes that apply directly to a specific constituency. We can leverage any existing or future communication initiative, adding to the value of those efforts."
Source: SNP Communications
Web site: http://www.snpnet.com/