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Cracked to Sponsor NYC Underground Comedy Festival

Cracked Staff to Bake Brownies, Serve Drinks and Offer Foot Massages

Cracked Staff to Bake Brownies, Serve Drinks and Offer Foot Massages

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NEW YORK, Sept. 7 /PRNewswire/ -- Cracked Entertainment, Inc., parent company and publisher of the 47-year-old national humor publication CRACKED Magazine, announced today that it would be joining the list of primary, big- wig, VIP, velvet rope, special sponsors of this year's New York City Underground Comedy Festival.

In its third year, the New York City Underground Comedy Festival is the one of the largest showcases of emerging and established comedy talent in the country. This year's festival will begin on October 2 and run through October 10. It will consist of more than 300 events in comedy clubs and venues that include "The Comic Strip" and "The Gotham Comedy Club," and will feature such comics as Dom Irrera, "Howard Stern" regular The Reverend Bob Levy and Eddie Brill, talent coordinator and warm-up comedian for "The Late Show with David Letterman."

"We really wanted to work with the team from CRACKED this year," said George Sarris, Executive Producer of the Festival. "And it had nothing to do with the fact that a few other publications like THE ONION, MAXIM, RADAR, HUSTLER, KNITTING THIS MONTH and the AARP Magazine had all opted out and that CRACKED was last on our list. Nothing to do with that at all," he added.

"All I know is that I received an email from the widow of Kwaze Mbfattu, the former Nigerian foreign minister, who has millions locked away in a Bengali bank account," said Monty Sarhan, CEO and Publisher of Cracked Entertainment. "We were told that if we sponsored the Festival, Mrs. Mbfattu would be able to get immediate access to her money."

"We also felt that sponsoring the Festival was a great way to support comedy here in New York. The Festival is quickly becoming a New York institution and is a great showcase for talent," said Sarhan. "For CRACKED, it's a way for us to reconnect with our fans and promote the re-launch of our website and print magazine. We're extremely happy to be involved." So too is Mrs. Mbfattu.

Cracked plans to relaunch its all-new website CRACKED.com immediately before the start of the Festival and will be providing full coverage of the Festival's events, including Festival exclusives such as what George Sarris is wearing (today's answer is boxers) and how comedian Jim Mendrinos' beard is growing in. "We think it's off to a good start, except for a small patch to the right of his upper lip," said CRACKED Editor Justin Droms.

About Cracked Entertainment, Inc.

Based in New York, Cracked Entertainment publishes CRACKED Magazine http://www.cracked.com , one of America's oldest and most well-known comedy magazines. The company's redesign of the 47-year-old CRACKED Magazine is already underway, with an all new website slated to come online in October 2005 and the print magazine making a return to newsstands in early 2006.

About the New York City Underground Comedy Festival

Produced by Sarris Productions, the New York City Underground Comedy Festival http://www.nycundergroundcomedy.com has emerged -- in the space of only three years -- as New York's leading showcase for comedy. Officially recognized this year by Mayor Mike Bloomberg, the Festival has become a meeting-ground for leading comedians and entertainment industry executives from film and television. This year's Festival will take place from October 2nd through the 10th at more than 300 venues throughout New York City. Among those already scheduled to perform this year are Dom Irrera, Freddie Roman, Judy Gold, Wendy Williams, Jessica Kirson and "The Jewish Rapper" Eric Schwartz.

Source: Cracked Entertainment, Inc.

Web site: http://www.nycundergroundcomedy.com

Web site: http://www.cracked.com